Hospitals Outside of US Investing in Portals and Digital Front Door According to Latest KLAS Report

The KLAS Research report on Global Patient Engagement 2024 found that healthcare organizations outside the US are investing in patient portals, digital front door experiences (self-scheduling and self check-in) and virtual care/patient monitoring.

Healthcare IT Today sat down with Everton Santos, Vice President of International at KLAS Research to hear his insights on this report.

“What we found is that patients in those regions are hungry for an online platform where they can see, not only their lab results, but also their medical history, schedule an appointment, check-in for an appointment, and pay their bills,” explained Santos.

According to Santos, being more patient-centric is just becoming more prevalent in regions like the EU and Asia, which is why there is a desire to invest in technology for that purpose.

While doing the research for the report, Santos was surprised to learn how many healthcare organizations in emerging markets (Latin American, Southeast Asia, and the Middle East) were using WhatsApp to communicate with patients. This included confirming appointments, scheduling visits, and sending links to chatbots to gather information.

Watch the interview with Everton Santos to hear more of his insights from international healthcare markets.

Learn more about KLAS at https://klasresearch.com/

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About the author

Colin Hung

Colin Hung is the co-founder of the #hcldr (healthcare leadership) tweetchat one of the most popular and active healthcare social media communities on Twitter. Colin speaks, tweets and blogs regularly about healthcare, technology, marketing and leadership. He is currently an independent marketing consultant working with leading healthIT companies. Colin is a member of #TheWalkingGallery. His Twitter handle is: @Colin_Hung.

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