Fourth Annual Healthcare IT Marketing and PR Conference Opens Registration

The fourth annual Healthcare IT Marketing and PR Conference (HITMC) 2017, hosted by, announced today that registration is now open to the healthcare information technology marketing and public relations community. The event takes place April 5-7 at the SLS Las Vegas Hotel.

“This year’s HITMC will be more interactive than ever before. Dozens of hands-on, comprehensive sessions presented by leading thinkers in healthcare IT marketing and PR are already booked,” said John Lynn, editor and founder of the nationally renowned blog network “Over three power-packed days, hundreds of our industry’s sharpest minds will gain the latest intelligence in content marketing, marketing automation, event marketing, public relations, branding and much more. Just as important is the rare opportunity to network and collaborate with peers.”

Register before Nov. 1 to take advantage of early-bird savings of $500.

The Call for Speakers also will remain open through Oct. 31, offering an opportunity for top pros to share expertise and practical takeaways for success, while gaining exposure and credibility as industry forerunners. The HITMC 2016 conference schedule included sessions such as a storytelling workshop on writing “killer” case studies, innovation practices in social media content creation, relevant digital marketing strategies, best practices in marketing measurement, and the “secret sauce” of successful go-to market strategies. The HITMC 2017 conference will build on those sessions.

“HITMC is a conference like no other. It is a unique gathering of health IT marketing insiders where you learn the latest industry trends, swap best practices and share success stories,” noted Colin Hung, vice president of marketing at Stericycle Communication Solutions. “This is the only conference where you can connect with healthcare IT marketing peers in a relaxed yet educational setting. I always come away from HITMC inspired and energized.”

Health IT PR professionals also gain insights during the three-day event. “I’ve attended many conferences, but HITMC is the most relevant one for me and the work I do on a day-to-day basis as a healthcare PR professional. Plus, I was able to share valuable takeaways with my team,” said Tara Auclair, senior marketing communications manager at Modernizing Medicine.

HITMC 2017 sponsors currently committed include: Studio North, Official Media Sponsor AgencyTen22, Dodge Communications,Lumeno Marketing, Aria Marketing, ClarityQuest Marketing, Anderson Interactive and NPC Creative Services, LLC. “More sponsors are expected to join the list,” said Lynn. “We’re tremendously grateful to these stellar organizations for their generous support.”

For those interested in sponsoring the event, browse the full list of sponsor opportunities or check out the sponsorship matrix for a quick view of the options.

“Agency Ten22 is honored to be the official media partner for HITMC 2017—the healthcare IT industry’s only exclusive event for marketing and PR professionals employed by agencies, vendors or consultants,” said Beth Friedman, founder and president of Agency Ten22. “HITMC is the must-attend event for my staff to learn new insights—whether creating superior online presence and meaningful content, maximizing digital platforms, measuring efforts or improving media pitching. HITMC helps us all achieve our clients’ marketing and public relations goals!”

Healthcare Scene is a network of influential healthcare IT blogs and health IT career resources that cover everything from electronic health records to mobile health. Healthcare Scene has published nearly 11,000 blog posts, accruing 18 million views and approximately 50,000 email subscribers. Healthcare Scene is the proud organizer of the annual Health IT Marketing and PR Conference.

To learn more about the event, visit and register to attend.