Companies Promoting Health Outcomes

If you’re interested in the world of Healthcare Rewards and the impact that rewards can have on healthcare, then you need to be following Michael G. Dermer’s blog. An example is his Health Reward State of the Day post.

He offers the stats associated with the answer to this question: How do you promote positive health outcomes at your company? and here are the responses:

  • Offer at Least One Wellness Program – 52.5%
  • Do Not Promote Any at This Time – 29.1%
  • Opportunity for Health Risk Assessment – 28.7%
  • Biometric Screening – 22.2%
  • Provide Incentives/Rewards for Certain Health-Related Tasks – 20.3%
  • Offer at Least One Disease Management Program – 19.5%
  • Other – 2.3%

In his passionate way, Michael was interested in the 20.3% that were using incentives/rewards to encourage health related tasks. I was personally interested in the full list. When I look at the mobile health ecosystem, many of the startup companies are focused on this problem. In fact, most of the programs that are represented in these stats are some sort of mobile health application.

The big takeaway from all of these stats: companies are interested in apps that improve health outcomes, but it’s still a market that hasn’t been fully tapped.

What do you think?

About the author

John Lynn

John Lynn

John Lynn is the Founder of, a network of leading Healthcare IT resources. The flagship blog, Healthcare IT Today, contains over 13,000 articles with over half of the articles written by John. These EMR and Healthcare IT related articles have been viewed over 20 million times.

John manages Healthcare IT Central, the leading career Health IT job board. He also organizes the first of its kind conference and community focused on healthcare marketing, Healthcare and IT Marketing Conference, and a healthcare IT conference,, focused on practical healthcare IT innovation. John is an advisor to multiple healthcare IT companies. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy.