6 Physician Website Tips

I was asked to write an article for gMed users about Building a Better Physician Website. It’s an important topic that often gets overlooked by clinics and doctors and something I’ve worked on building physician websites. Here’s the intro to the article:

In this ever changing world, a physician’s website is how a new patient is going to judge that physician’s skills and capabilities. Whether they find their doctor on their insurance list, Google, a physician rating site or from a friend, a large majority of patients are now reviewing websites before scheduling an appointment. What does your website tell your patients about you? Does it portray a doctor who’s still stuck in the 90’s and hasn’t stayed up-to-date with the latest changes in technology? Does it allow a visitor to your website to easily become a patient? Does it make the patient feel like you are the best doctor for them?

I also offer the following 6 tips for physician websites:

  • Make Your Website Beautiful
  • Mobile Optimized Website
  • Engage Potential Patients
  • Engage Existing Patients
  • Online Payment Options
  • Regularly Updated Content

Be sure to read the full article where I go into more detail on each tip. What have you seen with Physician websites?

Full Disclosure: gMed is an advertiser on this site.

About the author

John Lynn

John Lynn

John Lynn is the Founder of HealthcareScene.com, a network of leading Healthcare IT resources. The flagship blog, Healthcare IT Today, contains over 13,000 articles with over half of the articles written by John. These EMR and Healthcare IT related articles have been viewed over 20 million times.

John manages Healthcare IT Central, the leading career Health IT job board. He also organizes the first of its kind conference and community focused on healthcare marketing, Healthcare and IT Marketing Conference, and a healthcare IT conference, EXPO.health, focused on practical healthcare IT innovation. John is an advisor to multiple healthcare IT companies. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy.

   

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