Margalit Gur-Arie has a interesting post over on HIT Consultant that discusses 10 steps to monetizing your mobile health application. Here are the 10 steps she offers:
- The Cloud
- Open Standards
- Data Completeness
- Data Validation
- Open Architecture
- Taste Your Own Dog Food
In some ways I think this list is too complex. Plus, I’m not sure you need all of these things to have a successful mobile health app. My advice is to create a mobile health app that provides real value to whoever uses it. If you provide value to the end user, then they’ll keep using it. Plus, if they are finding value they’ll share it with those around them.
When it comes to monetization, that’s quite easy if you have someone who finds value in your app.