10 Steps to Mobile Health App Monetization

Margalit Gur-Arie has a interesting post over on HIT Consultant that discusses 10 steps to monetizing your mobile health application. Here are the 10 steps she offers:

  1. The Cloud
  2. Open Standards
  3. Data Completeness
  4. Data Validation
  5. Open Architecture
  6. Personalization
  7. Usability
  8. Mobility
  9. Gamification
  10. Taste Your Own Dog Food

In some ways I think this list is too complex. Plus, I’m not sure you need all of these things to have a successful mobile health app. My advice is to create a mobile health app that provides real value to whoever uses it. If you provide value to the end user, then they’ll keep using it. Plus, if they are finding value they’ll share it with those around them.

When it comes to monetization, that’s quite easy if you have someone who finds value in your app.

About the author

John Lynn

John Lynn is the Founder of HealthcareScene.com, a network of leading Healthcare IT resources. The flagship blog, Healthcare IT Today, contains over 13,000 articles with over half of the articles written by John. These EMR and Healthcare IT related articles have been viewed over 20 million times.

John manages Healthcare IT Central, the leading career Health IT job board. He also organizes the first of its kind conference and community focused on healthcare marketing, Healthcare and IT Marketing Conference, and a healthcare IT conference, EXPO.health, focused on practical healthcare IT innovation. John is an advisor to multiple healthcare IT companies. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy.

   

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